Giving back to organizations that share our vision of a clean ocean — and are working in their own way to protect and preserve the great deep blue and all the creatures that live within it — has always been part of 4ocean's DNA. We believe that giving back is not about what we do individually as a company, but the end result of a collective set of ideas and actions working in conjunction to create the desired outcome.
That's why we're stoked to announce that we've joined 1% for the Planet to help fund environmental organizations so that, collectively, they can be a more powerful source in solving the world's problems.
Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, as a way for companies to give back to the planet, 1% for the Planet has grown to more than 1,800 business members and 2,450 active non-profit partners with more than $200 million in total giving since the organization started.
1% for the Planet is a global movement that inspires businesses and individuals to support environmental solutions through annual membership and everyday actions. They advise on giving strategies, certify donations, and amplify the impact of their network.
As members of 1% for the Planet, 4ocean has pledged to give a minimum of 1% of our gross sales to nonprofit causes. Some of our non-profit partners like the Coral Restoration Foundation, Whale and Dolphin Conservation, Project AWARE, and Ocean Conservancy are all 1% nonprofit members that we have made donations to over the last couple of years. We'll make sure to keep you up to date on all our giving as we continue to find new non-profit partners to support.
We're excited to be members of 1% for the Planet! It's only going to allow us to continue to spread the message about a cleaner ocean and why it is so important for everyone to pay attention and do their part.
Seahorses are one of the most endearing, mystical, and beloved of all marine animals. Their strange shapes, vastly different appearances, and unique locomotion have mystified humans for centuries. To this day, however, our base of knowledge surrounding these amazing creatures is still relatively limited and we are just now really beginning to understand the depths of their existence. Read on to learn more about seahorses and the many threats they face.
Located about 40 miles south of San Franciso on California's central coast, Monterey Bay is home to one of the cutest and most iconic marine mammal species in the Pacific Ocean: the southern sea otter. Although this species is listed as "threatened," Monterey Bay continues to be one of their strongholds and much of the sea otters' success there can be attributed to the diligent work of our partner, the Monterey Bay Aquarium. Read on to learn more about their important work and to see more of these adorable creatures.
Cleaning the ocean is hard work for our captains and crews. Over the last couple of years, as we've continued to scale up our cleanup operations in high impact areas, it became clear that we needed to up our technology game. So we got to work building the new custom 4ocean Mobile Skimmer, which will be a powerful new tool in the fight against ocean plastic.